http://www.latimes.com/world/europe/la-fg-germany-refugees-20160301-story.html
Structured, controlled exercise involving comments from a diverse audience.
Ellen Pabst von Ohain knows that humans use different methods to communicate and connect with others. As we explore topics that help us define what it is to be human such as through worldwide politics, environmental trends or human relationships, we also explore the connections between ideas. This blog is about connections.
Tuesday, March 1, 2016
Tuesday, May 27, 2014
Is Elliot Rodger a further argument to support gun control in the USA?
The following is an excercise in blogging for a class in Journalism (L3C3) May 28, 2014. The goal is to review the facts and events leading up to the unfortunate circumstances of May 23, 2014, and to open a discussion by stakeholders examining the issue of gun control in the US.
Saturday, May 24, 2014
What Does Sustainability mean for you?
What Does Sustainability Mean for You?
What does Sustainability Mean for You?
What does Sustainability Mean for You?
Understanding the forces
of innovation that brought us to our present world condition helps us to
understand the sustainable choices available for the future. A look at current corporate and consumer
behavior and communication. Suggestions for the SME who wishes to authentically
position his company as a sustainable business.
Keywords: Authentic, Sustainable, Communications, shareholders, stakeholders,
LOHAS, Intangible Assets, challenging concepts, supply chains, certification,
labeling, metrics, Germany
Approach to Achieving Sustainability
Authentic,
certification,
challenging concepts,
Communications,
Germany,
Intangible Assets,
labeling,
LOHAS,
metrics,
shareholders,
stakeholders,
supply chains,
Sustainable
Saturday, February 1, 2014
B Team Leaders Make a Statement on Human Rights in Davos
My interest is education (consumer and institutional), marketing and
corporate communication. I believe that consumer demand for sustainable
products and better corporate behavior will be THE driving factor in forcing
companies to make the investment and choices needed towards sustainability. But
this is only one approach in what I believe must be a concerted effort on
various fronts:
Although approaching the firm's leadership from the top is a necessary
and effective strategy, as BTeam is doing at DAVOS, I believe you have to have
a multi-thrust strategy, simultaneously, to be truly effective.
These are the areas of activities:
1. Focus on Corporate Leadership,
2. Add Metric Evaluation and Certification by third-party organizations
of firm's activities,
3. Provide massive Customer/Citizen/Student awareness through marketing
and education,
4. Get Government to regulate, fund and act.
Finally, because the world is a big place and there is so much
diversity in culture and procedure, after that comes localization and regional
organization to implement these activities, tailored to the individual
environment.
Regarding the consumer, demand from this sector will hit companies
harder and faster than slower changes within the other sectors mentioned. Why?
Because consumers (B2B or B2C) hold the power but don't know it! As soon as the
consumer stops buying, companies scramble and spend to recapture or create new
demand.
Wednesday, January 9, 2013
English for Students of Journalism: Gun Control in America
The following is an exercise structured for the class Journalists Sports/Culture 09WS of Macromedia Academy, Munich. We are establishing a fictional comment blog whereby students can write in their comments on a given topic. Students will assume a role-play and pose as major stakeholders in an important issue. The aim of the exercise is to afford an opportunity for Students of Journalism in Germany to do research in English and to express views in written form, in English. Today's topic is about Gun Control in the USA:
Should gun ownership in America be outlawed for regular citizens?
Should gun ownership in America be outlawed for regular citizens?
Approach to Achieving Sustainability
Factually Based Argumentation,
Journalism Training,
Stating Opinions,
Understanding Culture,
Writing Exercises
Thursday, September 29, 2011
Same-same but different: Managing a Volunteer Team PART ONE
PART ONE: Examining the differences and the similarities between Hired Teams and Volunteer Teams.
So! You've got a team assembled in front of you that looks primed, hyped and ready for action.
Lucky you! Or …?
There's something that's just a bit different about this group and although you're a seasoned manager and have led dozens of teams on many different kinds of projects, you can't quite put your finger on what you think is going to happen with this group.
Why? Well, these folks are volunteers!
A team is a team is a team, ..no? Generally speaking, yes; the similarities are many and often the same rules and techniques apply in management. In one major and fundamental way however, there are differences between paid-for teams and volunteer teams that you need to be aware of. That awareness might spell the factor between success or derailment.
Here are some basic points about the differences between Volunteer Teams (VT) and Hired Teams (HT). Identifying the differences helps to understand how best to lead volunteers and how to deal with some of their special issues.
So! You've got a team assembled in front of you that looks primed, hyped and ready for action.
Lucky you! Or …?
There's something that's just a bit different about this group and although you're a seasoned manager and have led dozens of teams on many different kinds of projects, you can't quite put your finger on what you think is going to happen with this group.
Why? Well, these folks are volunteers!
A team is a team is a team, ..no? Generally speaking, yes; the similarities are many and often the same rules and techniques apply in management. In one major and fundamental way however, there are differences between paid-for teams and volunteer teams that you need to be aware of. That awareness might spell the factor between success or derailment.
Here are some basic points about the differences between Volunteer Teams (VT) and Hired Teams (HT). Identifying the differences helps to understand how best to lead volunteers and how to deal with some of their special issues.
Approach to Achieving Sustainability
Managing a Volunteer Team (Part One)
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